King of Fight Sand Fury – Pattaya Beach Muay Thai Event Guide
King of Fight: Sand Fury brings a Muay Thai boxing ring to Central Pattaya Beach on Saturday 25 July 2026. According to the promotional material, admission is free. Here’s what has been confirmed so far — and what still hasn’t.
The basics
- Event: King of Fight: Muay Thai Sand Fury by Pattaya
- Date: Saturday 25 July 2026
- Time: From 5.00pm
- Location: Central Pattaya Beach, Chonburi
- Entry: The promotional material states that admission is free
- Organisers: Pattaya City, in conjunction with the Chonburi Provincial Sports Association and a sport and recreation promotion club
This isn’t an independent promoter’s event. A preparation meeting was held at Pattaya City Hall on 12 June 2026, led by Witsitsak Wongworachat, Director of the Tourism Development Division, with various city departments and related organisations involved in the planning. The event is being positioned by the city as a way to promote Muay Thai as a cultural heritage asset and a tourism draw, under Thailand’s ongoing “soft power” strategy.
Why this Muay Thai event is different
While Pattaya hosts Muay Thai every week at indoor venues such as Max Muay Thai Stadium, King of Fight Sand Fury is designed as a public beachfront event. With a ring built directly on the sand and free admission, it’s intended as both a sporting spectacle and a tourism showcase, bringing professional fighters, cultural performances and local food together in a unique setting.
The venue: a ring built on the sand
At the heart of the event is the Sand Fury Arena — a boxing ring built directly on Pattaya Beach, complete with LED screens, spectator stands, and dedicated areas for media and VIP guests. According to reports on the event, the site is divided into three zones:
- Registration and security check
- An activity and cultural market zone, featuring Thai food, Muay Thai-related products and souvenirs
- The Sand Fury Arena itself, where the fights take place
The layout is deliberately designed so visitors pass through the market zone before reaching the arena, encouraging foot traffic towards local vendors before entering the main event area.
Organisers have also said measures covering security, emergency medical care, hygiene and environmental protection will be in place, although detailed plans have not yet been published.
What’s on King of Fight Sand Fury
The programme, as listed on the event’s promotional material, includes:
- 12 Muay Thai bouts, featuring Thai fighters alongside opponents from more than ten countries. Named Thai fighters include Sudsakorn Sor Klinmee, Saiyok Pumphanmuang and Chalamdam Sor Khon Satun. Flags shown on the promotional poster suggest fighters from Iran, Brazil, England, Italy, France, Algeria and Australia, among others, although a full confirmed fight card has not yet been published.
- A Mae Mai Muay Thai performance — a demonstration of traditional Muay Thai techniques and ceremony by what organisers describe as world-class athletes.
- A Pencak Silat performance by world champions, presented as a martial arts showcase rather than a competitive bout.
- A four-region Thai food festival, featuring dishes from the North, East, West and South of Thailand.
One name that stands out is Sudsakorn Sor Klinmee, a former WBC Muaythai and WKN welterweight world champion who remains active on the Thai fight circuit. His inclusion suggests the organisers are aiming for a credible competitive card rather than simply staging an exhibition for tourists.
That said, the event has not yet published sanctioning details, weight classes or round formats for the 12 bouts, so it’s not yet possible to confirm whether the contests will follow standard professional rules or use a shortened festival format. The Mae Mai Muay Thai and Pencak Silat segments, by contrast, are clearly billed as performances rather than competitive fights.
Practical notes for anyone planning to go
A few details have not yet been confirmed, so it’s worth checking for updates closer to the event:
- Whether the fight card is final or still provisional
- Parking arrangements and any road closures around Central Pattaya Beach
- Wet-weather contingency plans, as late July falls during Thailand’s south-west monsoon season
- The expected finishing time for the evening
- For more details, please see the King of Fight Facebook page
We’ll update this guide as more information becomes available.
Same weekend, unrelated event: Tyson Fury in Pattaya
Visitors interested in combat sports may also want to know that Tyson Fury faces Mariusz Wach at Max Muay Thai Stadium on Friday 24 July 2026, the evening before King of Fight: Sand Fury.
The Tyson Fury event is organised by Queensberry and Goldstar Promotions and has no connection with Sand Fury beyond taking place in Pattaya on the same weekend.
Together, the two events make the weekend of 24-25 July an unusually busy one for combat sports fans visiting Pattaya.
→ Read our complete Tyson Fury vs Mariusz Wach event guide.